How can Microsoft best enagage with ISVs and Start-ups?

[guntherlenz]

When I joined Microsoft as ISV Architect Evangelist in March I was surprised by all the different programs available for partners. Coming from a large organization this was nothing new, but I was surprised by the programs targeted to start up and small ISVs.
For example there was incubation week that was held over the last week that brought together entrepreneurs, Venture Capitalists, and technical experts from Microsoft to provide an opportunity for the entrepreneurs to show off there solutions to rase captial from the VCs as well as to get help for their solutions from Microsoft. Check out the
Project in Action.

The question I would like to pose is that besides incubation week, and the Microsoft empower program
how could Miscrosoft engage with the ISV community (which means how can be engage with YOU) in the most efficient way?

Gunther
Gunther's Blog
US ISV Developer Evangelism Team